You’ll have to wait for the iPhone X, because everyone else seems to want one

Getting your hands on an iPhone in time for Christmas might come down to one of the most basic principles of economy: supply and demand.

KGI sees trouble: We already knew that iPhone X supply would be limited, but analysts at KGI found demand for the $999 flagship might be higher than anticipated.

Low iPhone 8 interest: Demand for the “regular” iPhone 8 seems softer than in previous years. Whereas shipping times for past iPhones ballooned to several weeks or even months during the pre-order window, KGI found that some versions of the iPhone 8 are still available for launch-day shipping.

iPhone X to blame: Unless Apple severely overestimated demand for the iPhone 8, it looks like a lot of people are simply waiting for the fancy new iPhone X to launch in late October.

2018 deliveries: Given this strong demand, and considering earlier reports of OLED shortages, it seems likely that wait times for the iPhone X could extend well into the holiday season and even into 2018.

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